Photographed by Ned Matura

Every independent retailer can make their dispensary a sports center—for sport eyewear, that is. 20/20 presents our annual Sport Eyewear MarketPulse Survey. Ninety-two percent of independent optical locations dispensing eyeglasses report dispensing some type of sport or protective eyewear, including ski and swim goggles. Read on and learn about some central themes in this important category, and how you can be an advocate for sport eyewear for your patients’ active and athleisure needs. Conducted by Jobson Research, this year’s study surveyed 290 respondents at independent optical locations dispensing eyeglasses (267 dispensed sport eyewear) in January 2023.

–Jennifer Waller, 20/20 Director of Research & Business Analytics